6 Invisible Brandectomy Leaks In Your Brand

The strategy officer of McKinsey a notable company that is involved in a better functioning of customers and business services, we had a 5 minute discussion where we straightened out the mishaps in the market that is infected by a brand and we picked up a 6 invisible brandectomy leaks that is stigmatized with a brand except checked regularly and I'm priviledged to discussing it with you.


Customer Service

The existent of a leader in the customer service birth the dwindling of their relationship with your brand and this can dissociate the chains of feedback. Only a few Fortune 500 Companies are focused on the body built so they tend to block the leaks.

Dormant Strategy

Companies has a dormant strategy that is embedded on the floor of your leadership but we get those strategies tried on and any negative result, the strategy is been forgotten but we do not ask where they are discarded to.

A company often create a passage for strategy to go off as a waste and they recycle it. Learn this to gain an advantage 

Leadership Team

The myopic view of a team often emanates from a leader. Leaks are often seen on a leader because they are spotlight but it is not in the leadership quality to be rigid in mistakes, and we do not know that other competitors spot the leaders they secretly admire despite the competition. 

How your followers or customers constantly finds your leak?. This should puzzle you.

The Employee

A constant focus should be on the employees because they are representation of your brand, and despite their professionality they still feel human and this is where the management of their behavior is advised. 

Companies especially start-ups are too focused on the customer service, that they often forgets the priority of an employee.

The Foundation

The tectonic plates of your foundation i.e the strategies that your brand is built on and also encompasses the mission statement. 

A brand's foundation determines how it grow, what kind of nutrient is needed, the chaff is needed to be seperated for a proper growth but they swayed of the pressure of a market. A firm foundation births a good market share.

Your Frugality

A very few expertise will expose you to a cheerfulness. What you allow others to gain in market place gives you a better position for what is next, but a lot of companies wants to venture into every trend that floats in their way via its empathy thereby inviting a stunted growth.


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